WordPress is one of the most popular and well-known Content Management Systems (CMS) in the world, and about one in four of all of the world’s websites use this platform as CMS solutions. However, WordPress is more than a site that simply allows you to manage your content and offers a variety of other benefits. It can be used for websites of all sizes, and its highly adaptable nature makes it function to meet the needs of all users.
Since the earliest versions of WordPress, SEO has had a strong presence. Features like auto-generated URLs, plugins like Yoast’s SEO, Pingomatic integration, and META data control make WordPress a great search marketing tool. In addition to its SEO capabilities, WordPress is also mobile friendly, allowing you to manage your SEO capabilities and the site as your whole from your phone or other wireless device.
When you need a way to get your enterprise marketing blog or website up and running quickly, WordPress is a great platform. This can make it helpful for HR initiatives, new services, launching new products, special projects, and autonomous departments or teams. As new initiatives warrant public awareness or a post, blogging and content can be a great marketing strategy. WordPress is a fast platform allowing you to launch your new enterprise marketing content as quickly as possible.
WordPress deviates from traditional CMS solutions in that it has been created to accommodate multiple authors. This is a crucial feature for any enterprise-level website, as most businesses will benefit from allowing team members of various areas of expertise access to the site.
With the multi-author capabilities available via the “Editflow” plugin, you’ll be able to add editorial workflow capacities in order to take advantage of a multi-author environment.
In addition to powering your business website or blog, WordPress is also useful in gaining exposure by integrating with your social media accounts. Twitter, Facebook, Pinterest, and other social media platforms are a great way to allow your business to gain exposure. When combined with a professional website, you’ll drive even more traffic to your brand while gaining new customers.
When using WordPress, you’ll have control over your content, but you will also be able to manage your entire online community seamlessly. Using WordPress for your blog or business website will give you the power to lead discussions and question and answer sessions. You’ll also be able to provide a comment section so that others can engage with your business, and you can control exactly which comments are shown. By investing more in your online community, you can gain more followers and repeat, future business.
Do you need more information on how to make WordPress work for your business website? Contact us today to talk about how this and other CMS solutions might be able to help you manage your online content.
Cultura Interactive agency is an award winning Fort Lauderdale web design studio that strives to create unique and attractive websites, develop strategic internet marketing campaigns and even generate a successful mobile app business plan for our clients.
Our team of professionals specialize in web design, logo design, WordPress development, eCommerce, responsive web design, mobile apps, SEO, social media marketing, pay per click advertising and more. Learn more about our services or contact us for a personal interview.